Contents
Why Update Edison in the Boardroom?
The Intellectual Property Management System
Chapter 2: The Changing Environment for IP Management
The Rise of the NPE (Nonpracticing Entity)
The Arrival of the Chief Intellectual Property Officer (CIPO)
The Changing Legal Environment
The Continuing Lack of a Formal IP Marketplace
Chapter 3: Level One: Defend Position
What Level One Companies Are Trying to Accomplish
Functions, Tools, and Capabilities Quiz: Questions Only You Can Answer
Best Practices for Level One: Defend Position
Chapter 4: Level Two: Manage Costs
What Level Two Companies Are Trying to Accomplish
Best Practices for Level Two: Manage Costs
Chapter 5: Level Three: Capture Value
What Level Three Companies Are Trying to Accomplish
Best Practices for Level Three: Capture Value
Chapter 6: Level Four: Synthesize Opportunities
What Level Four Companies Are Trying to Accomplish
Best Practices for Level Four: Synthesize Opportunities
Chapter 7: Level Five: Shape the Future
What Level Five Companies Are Trying to Accomplish
The Characteristics of the Future
The Characteristics of Sustainable Corporations
Best Practices for Level Five: Shape the Future