Emerging Markets Rule: Growth Strategies of the New Global Giants
by Mauro Guillen, Esteban Garcia-Canal
TAKE ACTION!
Learn how to emulate the success of the emerging market multinationals.
Action is the antidote to despair.
—JOAN BAEZ
IN THIS BOOK WE HAVE WALKED YOU THROUGH THE MANY successes of the emerging market multinationals. We have sung their praises because of an uncanny combination of prudence and boldness, their attention to the global and the local, and their ability to surmount the most formidable challenges with relatively scant resources. Emerging market multinationals have come to dominate global industries such as bread, candy, household appliances, consumer electronics, personal computers, wind power, telecommunications, even regional aircraft, with many more poised to make it into the big leagues of global business over the next ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access