About the Authors

Todd Hewlin is managing director of TCG Advisors, a Silicon Valley consulting firm renowned for its work helping companies cross the chasm to breakout growth. Previously a partner at McKinsey and a senior executive at Symbol Technologies, Hewlin is regularly found in the boardroom of market leaders advising them on how to grow in a rapidly digitizing world. He is coauthor of Consumption Economics and B4B and a frequent keynote speaker at major industry events.

Scott Snyder leads digital and innovation consulting for Heidrick & Struggles and is a Senior Fellow of the Management Department of the Wharton School. Snyder is a recognized thought leader in digital transformation and innovation, having held leadership roles at GE and Lockheed Martin, launched three startups, and led technology and innovation for venture capital firm Safeguard. He is author of The New World of Wireless and has lectured at top institutions including Wharton, MIT, Babson, Duke, and INSEAD on emerging technologies, digital strategy, and innovation.

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