CHAPTER 7
How Aligned Is Your Organization?
Most executives today know their enterprises should be aligned. They know their strategies, organizational capabilities, resources, and management systems should all be arranged to support the enterprise’s purpose. The challenge is that executives tend to focus on one of these areas to the exclusion of the others, but what really matters for performance is how they all fit together.
Consider McDonald’s. What does it take to be able to serve over 1% of the world’s population—more than 70 million customers—every day and in virtually every country across the world? Fanatical attention to the design and management of scalable processes, routines, and a working culture ...
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