CHAPTER 2: KEY CONCEPTS
In this chapter, we’ll study key concepts that support the creation and management of digital and IT strategies. This chapter includes:
• Digital technology;
• Digital business;
• Digital organisation;
• Digitisation;
• Transformation;
• Products and services and their management;
• Strategy tiers; and
• Business models.
Digital technology
Digital technology is “any technology that digitizes something or processes digital data. Digital technology refers to information technology (IT) and the parts of operational technology (OT) that have been digitized. It also depends on the use of communications technology. Thus, digital technology refers to the merging of IT, OT and communications technology to achieve levels of functionality ...
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