FOREWORD
I have often credited ignorance with the starting and building of my business in 1977. I believe that if I had known what I was getting into, I would never have done it in the first place. But that is not a prescription for success, only for taking the risk. I probably could have gotten a lot further, and a lot faster, if this book had been available 34 years ago.
In the intervening years, I have seen friends, family, and acquaintances start businesses by the dozens. Some of them took the entrepreneurial path because they truly wanted to. Others were pressed into it as a result of layoffs, forced retirement, or burnout. Most limped along in their fledgling enterprises, and many failed. None of this was due to a lack of commitment, vision, ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access