It's Your Biz

introduction

WHY AM I writing this book? Because you need it. That may sound arrogant, but it’s true. I’ve spent decades learning—sometimes the hard way—what really makes small businesses work. I started my first business when I was 15 years old, and I have always been intrigued by the myriad opportunities there are to use your own resources to make money.

I’ve been a serial entrepreneur. Not that everything I’ve done has been a success, but fortunately I’ve had more successes than failures. And while it is always nice to bask in the glow of my successes, I’ve definitely learned more from my missteps.

I’ve also spoken with countless entrepreneurs around the world, hearing about and learning from their problems and stories. I’ve delivered keynote ...