June 2003
Intermediate to advanced
192 pages
3h 44m
English
Content preview from Managing Creativity and Innovation
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4
Recognizing Opportunities
Don’t Let the Good Ones Slip By
Key Topics Covered in This Chapter
- A method for recognizing value
- Rough-cut business evaluation of opportunities
- Tips for enhancing opportunity recognition
INNOVATIVE IDEAS are exciting. They’re fun to uncover and discuss with colleagues. But there’s a big difference be-tween an interesting idea and an idea that represents a real business opportunity. Can you tell the difference? Motorola had an idea for using a constellation of satellites to provide cell phone service everywhere on the planet (the Iridium project). It was a neat idea, but, as its development revealed, not much of a business opportunity. In contrast, 3M scientist Art Fry had an idea for using a weak adhesive to make ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.