July 2010
Beginner
208 pages
4h 56m
English
Content preview from Managing the Design Process-Concept DevelopmentBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Index
A
Adams, Sean, 128
AdamsMorioka, Inc., 108–109, 156–161
aesthetic strategy, 94–95
aesthetics, 154–187
case studies in, 166–171, 178–183
components of, 163
defined, 154
dynamics, 164
evaluation of, 172–173
getting approval for, 184
key questions about, 165
mapping, 164
project profiles in, 156–161, 174–175, 185–187
truths about, 162
universals, 155
African Pride, 62–63
Alexander Isley, Inc., 136–141
Alt Group, 15–17
Annenberg Community Beach
House, 156–161
applied creativity, 14–25
Ascent, 46
Asylum, 118–123
audience
defining the, 72–75
media choice and, 76
Aufuldish, Bob, 144–145
Aufuldish & Warinner, 144–145
B
Beauty 360, 30–32
Benjamin Bixby, 19
Bennis, Warren, 7
blended research, 61
Borealis, 47
bottom line, ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.