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Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy
book

Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy

by Luciano Ciravegna, Robert Fitzgerald, Sumit Kundu
August 2013
Intermediate to advanced
352 pages
11h 53m
English
Pearson
Content preview from Operating in Emerging Markets: A Guide to Management and Strategy in the New International Economy

About the Authors

Dr. Luciano Ciravegna is an Associate Professor in Strategy and International Business (University of London, INCAE). His research interests include regional and global internationalization strategies, international entrepreneurship, and the impact of multinational companies on the countries where they invest. His focus is on emerging markets and emerging markets’ businesses. His work has been published in several peer-reviewed journals, including the Journal of International Business Studies, the Journal of Development Studies, the International Journal of Operations Management, and the Journal of Business Research. He has worked on research, consulting, and policy advisory projects in Argentina, Brazil, China, Chile, Colombia, ...

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Publisher Resources

ISBN: 9780132983426Purchase book