Chapter 6. E-commerce
Despite all of the recent dot-com failures, the need for e-commerce done right is greater than ever. The term e-commerce can refer to many things, from marketing to customer service to internal corporate uses to straight-up sales of products. What these all have in common is an aim to make (or save) a company money. Each type of e-commerce Web site therefore has its own considerations in terms of aesthetic, features, goals, and programming.
In this chapter, we are going to develop a Web site explicitly for selling products. The information you learn here will help you to understand the mechanics of an online store while giving you some viable code to begin using. The example will focus on the PHP coding itself, along with ...
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