January 2012
Intermediate to advanced
1000 pages
28h 4m
English
Contents
Text Analytics and Text Mining
The Pros and Cons of Commercial Software versus Open Source Software
Integration of Web Analytics with Standard BI Tools
Attribution across Multiple Sessions
The Future: What Does It Hold?
We thank coauthor Gary Miner’s mentor, Dr. Irving Gottesman, for reviewing this chapter and providing important edits. Dr. Gottesman is also a guest-author on Tutorials I and U.
Text analytics and text mining are at the stage that data mining was in the late 1990s. ...
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