October 2014
Intermediate to advanced
584 pages
22h 2m
English
Content preview from Pricing in General Insurance
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101
7
Familiarise Yourself with the Risk
It is difcult to overemphasise the importance of familiarising oneself with the risk one
is trying to price before delving into the technicalities of pricing (Figure 7.1), and still it is
difcult to write something sufciently general about it. This is the phase of pricing that is
least susceptible to being automated, as it requires getting to know your client* (whether
you are the underwriter, a broker or a consultant) with a mind that is as open as possible.
There is no real prescription but what you want, in a nutshell, is to make sure that whilst
you eagerly apply what the underwriters and the brokers ...
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