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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success, 2nd Edition
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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success, 2nd Edition

by Mike Schultz, John E. Doerr, Lee Frederiksen
June 2013
Intermediate to advanced
368 pages
8h 1m
English
Wiley
Content preview from Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success, 2nd Edition

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Publisher Resources

ISBN: 9781118688434Purchase book