April 2026
Intermediate
624 pages
12h 3m
English
book
Rewired, 2nd Edition
by Eric Lamarre, Kate Smaje, Robert Levin, Alex Singla, Alexander Sukharevsky
Content preview from Rewired, 2nd Edition
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CHAPTER 38Freeport-McMoRan: Harnessing Tech & AI for mining innovation
A mining company masters the flywheel effect for continual growth
How to better leach ore to optimize copper extraction might not be the first thing that pops into people’s heads when they think about the uses of artificial intelligence (AI). But it was for leadership at Freeport-McMoRan, one of the world’s leading mining companies, as it surveyed its leaching operations (the process of extracting copper from ore through the judicious use of chemicals) in 2020.
In fact, leaders at Freeport had developed a strong belief that there was a lot of value on the table. The reason they felt so strongly is that they had recently completed a transformation of their concentrator operations leveraging Tech & AI, a program they called Americas’ Concentrator.
Identifying the value to build conviction
Before ...
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