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Social Media Marketing – Praxishandbuch für Twitter, Facebook, Instagram & Co., 5th Edition
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Social Media Marketing – Praxishandbuch für Twitter, Facebook, Instagram & Co., 5th Edition

by Corina Pahrmann, Katja Kupka
December 2019
Intermediate to advanced
648 pages
18h 55m
German
dpunkt
Content preview from Social Media Marketing – Praxishandbuch für Twitter, Facebook, Instagram & Co., 5th Edition
Videoinhalte nutzen

Bewegtbild transportiert immer auch Emotionen, daher sind Videos heute ein wichtiges Instrument des Onlinemarketings. Es gibt viele Videowebsites im Internet, unangefochten an der Spitze befindet sich YouTube. Binden Sie ruhig auch Videos – eigene und fremde – zu Ihren Blogbeiträgen ein, den nötigen Einbettungscode liefert Ihnen beispielsweise YouTube über einen Klick auf Teilen/Link teilen/Einbetten. Achten Sie darauf, die Anforderungen der DSGVO zu erfüllen – mehr dazu lesen Sie in Kapitel 15 zu rechtlichen Fragen von Thomas Schenke am Ende dieses Buchs.

Leserfreundliche Listen einfügen

Listen sind einfacher zu verdauen als normale Absätze. Sie werden häufig als wertvoll eingeschätzt und eher weiterverlinkt und geteilt, ...

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Publisher Resources

ISBN: 9781098123840