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Strategic Mobile Design: Creating Engaging Experiences by Joseph Cartman, Richard Ting

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Chapter 6. Interaction Design

As digital media like the web and mobile become more pervasive in our everyday lives, the role of interaction design becomes crucial to the success of a mobile experience. Designing for two-way interactive media cannot be looked upon the same way as designing an inanimate object or product. As designers, we must create powerful experiences that fit into people’s everyday lives. It is not just about how the experience visually looks, but how it behaves—every screen, every click, every bit of information displayed determines the quality of the user experience.

When designing for mobile, we must place serious consideration toward where the software will be used, what it will be used for, and what the target mobile operating ...

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