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Succeeding At Your Yahoo!® Business by Linh Tang, Frank Fiore

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Index

Symbols

1160 Characters, 217

A

Aaronson Group, 279

Aaronson, Jack, 279

abandoned shopping cards, 241–243

Abbey, Craig, 155

About Us pages, e-commerce sites, 49

above the fold, designing web-sites, 120

access log files, configuring and downloading, 255–256

accounting, Neeps, 168

ACOA, 9

Add to Cart button, 72–73

adding

multiple revenue streams, 34–35

products to your store, 326

Address Verification Service (AVS), 246

adjusting variables, 63

AdSlogans.com, 184, 347

advanced searches, 78–80

advertising, 9, 190–191

banner ads, 192

contextual advertising, 193

e-zines, 193

mining server logs, 251

Net advertising, 191–192

newsletters, 193

Tell a Friend links, 119

advertising income, 35

advertisements, competitors ads, 126

advisors, Learning Fountain, ...

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