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The Business Playground: Where Creativity and Commerce Collide by Mark Simmons, Dave Stewart

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Chapter Twelve Blast Off!

Creating environments that put creativity into orbit.

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‘Vision without action is hallucination.’ Benjamin Franklin

Following through with ideas is as important as having them in the first place so they don’t just become conversation fodder for cocktail parties (‘I had this great idea once. You should have seen the size of it. Huh … wonder whatever happened to it …?’). Most great ideas only saw the light of day as a result of the tireless perseverance of an individual or group of dedicated people, each of whom had battled ...

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