November 2015
Beginner
320 pages
6h 57m
English
Content preview from The CMO’s Periodic Table: A Renegade’s Guide to MarketingBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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Acknowledgments
The cliché “it takes a village” certainly rings true when it comes to pulling together a book like this. Without all sixty-four of my interviewees, this would simply be a Moleskine sans the nice soft cover. Without the relentless persistence and elevated writing standard of my editor and accomplice, James Houston, I suspect the general response may have been shrieks of “Why, Why?” Without the inspired design talents of Alan Irikura, no doubt the cover, the periodic table itself, and every other page of this book would be lacking his harmonious sensibilities. Without the continuous all-around help of Lindsey Gaon and Fiona Paladino, interns extraordinaire, I’d still be trying to get this done. And without the intrepid guidance, ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.