Values-Driven Business

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6 Staking out your place in the community

For almost any retail business, location is critical. A shop on a side street may languish while one on the corner thrives. But anyone in business who has thought through the implications of siting a business is well aware that its location has a great many consequences, good or bad:

• ■ Opening up a plant in a neighborhood of high unemployment may provide a ready source of willing labor.
• ■ An office or plant with access to good public transportation may lower the costs of working there, thus reducing upward pressure on wages or salaries.
• ■ Having an office in a high-crime area may dampen recruitment and make late-evening projects dangerous.
• ■ Setting up shop at home may disrupt family routines, raise ...