February 2013
Beginner
320 pages
9h 40m
English
Content preview from Web Marketing for the Music Business, 2nd Edition
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Web Marketing for the Music Business
Learn to create a powerful online presence that captures your audience by exposing them to the sights and sounds of your band or music project and allowing them to easily become paying fans. Web Marketing for the Music Business includes basics and advice on web site creation:
• Setting up your web site and web site design
• Selecting your domain name and host
• Using HTML, Java, widgets, Flash, and RSS to charge up your web site
• Using search engine optimization (SEO) methods for the best search engine rankings
• Maximizing social media sites like Facebook, YouTube, and Twitter for easy sharing by fans
• Monitoring site traffic and using analytic tools
• Adding audio and video to your site
• Choosing ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.