December 2013
Intermediate to advanced
753 pages
18h 25m
English
Content preview from You Can Lead With Change (Collection)
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Chapter 11. Making Global Strategy Work
Introduction
This is another chapter on application of the present model and concepts to real-world execution issues. It follows logically from the previous chapter on diversification via M&A and represents a topic of interest to many organizations in an increasingly global economy.
Global strategy represents a form of diversification. It adds organic growth to a company’s methods of expansion, short of full-scale merger and acquisition, while not eliminating M&A as a source of global diversification. A global strategy usually represents some degree of unrelated diversification, given the focus on different markets, customers, cultures, and modified products or services in different regions of the world. ...
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