Chapter 7. Why Processes Are Critical to Scale
After that, comes tactical maneuvering, than which there is nothing more difficult. The difficulty of tactical maneuvering consists in turning the devious into the direct, and misfortune into gain.
—Sun Tzu
Perhaps no one knows the value of the right process at the right time better than NCAA football coach Nick Saban, who currently coaches the Alabama Crimson Tide. He is the first college football coach to win national championships at two different Division 1 schools (Louisiana State University and Alabama). As of the time we were writing this book, he had four national championships. To what does Saban credit his success? Listen to his interviews and you will hear him answer this question the ...
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