Business Analysis Techniques, 3rd Edition
by James Cadle, Debra Paul, Jonathan Hunsley, Adrian Reed, David Beckham, Paul Turner
2 SITUATION INVESTIGATION
INTRODUCTION
This business analysis service is concerned with developing understanding of problems and opportunities within the current state business situation. The application of the service involves selecting and applying appropriate investigative techniques and analysing the resulting outputs. The service is often provided in collaboration with other change professionals (for example, user researchers, customer experience designers, product owners and product managers) and should lead to a shared understanding of the problem or opportunity context. Effective application of the service and the associated techniques should provide a foundation for informed decision making.
The techniques covered in this chapter ...
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