Skip to Content
Business Model Design and Learning
book

Business Model Design and Learning

by Barbara Spencer
February 2013
Beginner
148 pages
3h 39m
English
Business Expert Press
Content preview from Business Model Design and Learning

How the RTR Rental Model Is Changing Industries

The essence of the RTR business model is the belief that the firm can change the way that women think about buying clothing—particularly for special events. Both leaders talk about the wisdom of investing in basics, like a little black dress that can be worn many times, while ­renting dresses for occasions, where one should never be seen with the same dress twice. In addition, they stretch the idea of a special event to include ­anything from formal dances, to first dates.

As I have said throughout this book, every now and then, a new ­business model comes along and transforms our old ways of doing things. Netflix did this in the DVD rental industry and as a result it forced Blockbuster and many ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Business Models

Business Models

Christian Nielsen, Morten Lund, Marco Montemari, Francesco Paolone, Maurizio Massaro, John Dumay
Design a Better Business

Design a Better Business

Patrick Van Der Pijl, Justin Lokitz, Lisa Kay Solomon, Erik van der Pluijm, Maarten van Lieshout

Publisher Resources

ISBN: 9781606494868