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Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition, 2nd Edition
book

Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition, 2nd Edition

by Randy Collica
November 2011
Beginner to intermediate
378 pages
10h 48m
English
SAS Institute
Content preview from Customer Segmentation and Clustering Using SAS Enterprise Miner, Second Edition, 2nd Edition

Acknowledgments

There are a number of people who greatly helped make this book a reality. First, to my wife, Nanci, who never complained about my time spent in writing this work and, therefore, demonstrated great patience. In addition, my supervisor at SAS, Patty Hager, not only allowed me to continue on this journey for the second edition but also encouraged me significantly along the way. To John West, my acquisitions editor, who coordinated all the reviews, editing, and production logistics, I would like to thank for his tireless and efficient work. I would also like to thank the following individuals who assisted greatly in the review of this manuscript. This second edition would not have been possible without their assistance. At SAS: Peter ...

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Publisher Resources

ISBN: 9781607648109