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What Everyone Should Know About Email
Email Still Matters
You’ve Got Mail! A Trip Down Memory Lane
The Anatomy of an Email and Email Environments
The Metrics of Email Marketing
Email Marketing Strategy
Consumer Decision Making and the Role of Email
Making a List That Is Worth Its Weight in Gold
Optimizing Emails and A/B Testing
Beyond the Basics of Email
The Personalities of Email Users
Social Media and Email: Friend, Ally, or Frenemy?
Integrating Email with Big Data
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