Foreword
In today’s VUCA (Volatility, Uncertainty, Chaos, Ambiguity) world, no company is safe being in neutral and staying the course. Every organization, throughout the world has to evolve and reinvent itself, or it will eventually vanish. With the rapid growth of knowledge and globalization, no company is safe; every firm is in a struggle to survive.
The only resource that is guaranteed to be essential for success is the people of the organization. Whatever happens in an organization, it has to occur via the people.
To motivate your people to give discretionary effort, you need to reach them in a way that captures their imagination for the accomplishment of the company’s purpose or vision. It would be best if you consistently treat your people ...
