1.3 Product prototyping
Product prototyping is the process of developing an early version of a product to test your ideas and to convince yourself and company funders that your product has real market potential. You use a product prototype to check that what you want to do is feasible and to demonstrate your software to potential customers and funders. Prototypes may also help you understand how to organize and structure the final version of your product.
You may be able to write an inspiring product vision, but your potential users can only really relate to your product when they see a working version of your software. They can point out what they like and don’t like about it and make suggestions for new features. Venture capitalists, whom ...
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