October 2003
Beginner to intermediate
256 pages
5h 15m
English
| Frank: | Well, suppose an EDA tool can reduce product design time by a week or a month. The electronic product company can gain millions of dollars. This is due to four factors (in order of importance).
First, there will be a longer product life due to earlier TTM. Many electronic products generate millions of dollars per month during their lifespan. So any increase in the market window is significant. Second, product manufacturers can get a much higher price for early products, as in most industries. With little or no competition, the vendor can set the price. Third, the product may become the market leader simply by being early. The market leader gets the major share of the market. Fourth, there is reduced product ... |
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