May 2011
Beginner
408 pages
10h 27m
English
Content preview from Facebook® Application Development For Dummies®
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 5
Targeting Brands through Facebook Pages
In This Chapter
- Understanding the power of Facebook Pages
- Setting up your Facebook Page
- Customizing your Facebook Page with an application
- Understanding techniques to maximize your Page's visibility
By now, you may be thinking you are a whiz at Facebook development. Maybe you've never written a line of code in your life, and now you feel like you're actually creating cool, productive things with code. That feeling is the beginning of a pleasant journey that puts you in control of what you can do as a marketer, entrepreneur, or developer.
Or maybe you're still not very comfortable — all this is a little scary to you. that's okay too — you can still do many things, so don't give up! You are at the beginning of using powerful technology that shares itself, promotes itself, and builds your brand on its own, with little effort on your part.
Now it's time to apply these skills! One of the first things you should do is create a Facebook Page for you or your brand.
Facebook Pages are one of the strongest tools you can use to promote and share information about your company or brand. With a simple “like,” enthusiasts of your brand can quickly, and virally, share with their friends their interest in your company. If you do not yet have a Facebook Page, this chapter is for you.
Just as powerful is the capability to interject your application into any brand's presence. Through custom tabs and links, and Graph API access to any Facebook ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.