About the Author


Puneet Singh Bhatia is a digital marketing professional with over 15 years of experience. He has been conferred with the 100 Most Influential Marketing Tech Leaders Award by the CMO Council and World Marketing Congress in 2016 followed by the 100 Most Innovative Marketing Tech Leaders Award in 2018. Fundamentals of Digital Marketing is an Amazon bestseller, which was also his first attempt at academic book publication.

After completing his MBA from IIM Bangalore, Mr Bhatia has led industry-transforming digital marketing projects. His interest areas include tracing the shifts in digital marketing landscape especially in upcoming ...

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