August 2007
Intermediate to advanced
336 pages
7h 11m
English
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Chapter 2. Analytics and AWStats
AWStats
AWStats (Advanced Web Statistics) is an open source log analyzer written in Perl that can use a variety of log formats and runs on a variety of operating systems. The official documentation of AWStats is mostly targeted to system administrators rather than to owners of web site businesses. In short, it’s not much help in figuring out what the statistics mean.
Wait a minute!
This is a book about Google Analytics, so why the heck are we talking about some open source stats program? Because the thing about analytics is that to make any sense, there needs to be some data. It’s going to take at least a couple days to get any data into Google Analytics. It’ll be months before there’s enough data to make any sense. But you may already have a wealth of historical data right there in AWStats. Never looked at it, you say?
Thought so.
That data you’ve probably got in AWStats, which maybe you never really understood because there’s no in-depth documentation on it, are still valuable. This is your past. For some things, bigger and newer isn’t necessarily better. Google Analytics and AWStats have different features with different strengths and weaknesses. For some things — many things — Google Analytics blows AWStats out of the water. For other things, Google Analytics uses a different methodology, with its own limitations.
There are two main differences between Google Analytics and AWStats. First, AWStats is primarily a site statistics program. AWStats counts ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.