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HBR Guide to Unlocking Creativity
book

HBR Guide to Unlocking Creativity

by Harvard Business Review
June 2023
Intermediate to advanced
256 pages
3h 56m
English
Harvard Business Review Press
Audiobook available
Content preview from HBR Guide to Unlocking Creativity

CHAPTER 10

The Problem-Solving Process That Prevents Groupthink

by Art Markman

There are two reasons most of us aren’t very good at creative problem-solving. First, few people get training in how to be creative. Second, few people understand group dynamics well enough to harness their own power to help groups maximize their creativity.

Resolving the first issue requires getting your employees to learn more about the way they think . . . a tall order for managers. The second issue, though, is well within your ability to change.

A key element of creativity is bringing existing knowledge to bear on a new problem or goal. The more people who can engage with that problem or goal, the more knowledge that is available to work on it. Unfortunately, much ...

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Publisher Resources

ISBN: 9781647825072