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HTML5 Advertising by John Percival

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Index

images  A

Ad-server

    campaign launch

    optimization

    quality assurance

    states

    tags

        iframes

        types and formats

    tracking metrics

        band click redirect

        digital advertising

        key points

        third-party tracking

Advertising. See also Cross-screen campaigns

    adoption

    circa 2012

    Do Not Track

        Apple’s Safari browser

        Firefox browser

        information

        statement

    Flash

        Adobe

        advertisers

        digital ...

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