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Intellectual Property and Assessing Its Financial Value
For multiple parties a more complex formula can be used:
LikLi
Isk
Is
OPhi
Ibi
Ib Is
OPh
Isk
Is
==π−
+
π
where:
Lik = royalty from licensee I to licensor k
Li = license royalty payments
πOPhi = operating profit from licensee i
Isk = investments by licensor k
Is = total licensors’ investments
Ib = total licensees’ investments
Ibi = investment by licensee i
πOPh = total operating profit from licensees.
Let us look at an example where a food-related new product is
developed. Assume the licensor took the initiative to start a project,
established a proof of concept, and contacted a major food producer
such as Unilever ...