ABOUT THE AUTHORS

NATHAN FURR is a professor of strategy and innovation at INSEAD in Paris and a recognized expert in the fields of innovation and technology strategy. Professor Furr earned his PhD from the Stanford Technology Ventures Program at Stanford University, where he studied how innovators commercialize their ideas. He has published books and articles on the questions of how established companies innovate, how they respond to disruption, and how they can transform. His recent bestselling book, The Innovator’s Method (Harvard Business Review Press, September 2014) won multiple awards from the business press. His previous book, Nail It Then Scale It: The Entrepreneur’s Guide to Creating and Managing Breakthrough Innovation (June 2011), ...

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