CONTENTS

ONE

How Companies Transform

TWO

Envisioning the Future

Using Science Fiction and Strategic Narratives to Create a Compelling Story

THREE

Breaking Bottlenecks

Using Decision Maps and Archetypes

FOUR

Navigating the Unknown

Using Applied Neuroscience and Future Key Performance Indicators (fKPIs)

FIVE

Leading the Self-Transforming Organization

EPILOGUE

The Behavioral Innovation Manifesto

New Approaches for a World of Uncertainty

APPENDIX A

Leading Transformation in Your Own Life

APPENDIX B

Our Origin Stories

APPENDIX C

A Summary of the Book Presented as a Graphic Novel

Acknowledgments

Notes

Further Reading

Index

About the Authors

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