December 2009
Beginner to intermediate
216 pages
3h 9m
English
Content preview from Logo Design Love: A Guide to Creating Iconic Brand Identities
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter Six: Pricing design
The age-old question of, “How much should I charge my clients for identity design?” is one that every designer struggles with at some point. So if you don’t know what your skills are worth, rest assured you’re not alone. I still wonder whether I’m doing myself justice with the rates I’ve set, and I’ve been in charge of my business for what seems like a very long time.
You cannot accurately price a design project without first understanding the needs of your client. Designers who advertise a list of predetermined prices for x amount of concepts with x rounds of revisions are attempting to commoditize a profession that by definition cannot be commoditized.
Every client is different, so every design project will be, ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.