April 2024
Intermediate to advanced
200 pages
4h 46m
Spanish
Content preview from Marketing 6.0
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CAPÍTULO 1 Damos la bienvenida a la era del marketing 6.0 De multi a omni y a meta
La serie de libros Marketing X.0 explora los cambios en el panorama empresarial y cómo esos cambios alterarían la forma en que los profesionales del marketing abordan su disciplina. El primer volumen, Marketing 3.0: Cómo atraer a los clientes a través de un marketing basado en valores, examina cómo el marketing ha cerrado el círculo completo en su evolución para servir a la humanidad. En Marketing 3.0, los clientes buscan no solo la satisfacción funcional y emocional, sino también la realización espiritual de las marcas que eligen. Como sugiere el subtítulo, el libro describe los cambios significativos desde el marketing impulsado por productos (1.0) hasta el ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.