April 2024
Intermediate to advanced
200 pages
4h 46m
Spanish
Content preview from Marketing 6.0
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CAPÍTULO 4 El futuro de la experiencia del cliente Fusión de lo físico y lo digital para una inmersión total
Existe una tendencia creciente entre los profesionales del marketing a cambiar su enfoque, se pasa de crear y vender productos a ofrecer una experiencia excepcional al cliente. Este cambio ha ampliado el alcance del marketing de una única función a un enfoque multifuncional, ya que la experiencia del cliente abarca todas las interacciones y puntos de contacto que un cliente tiene con una empresa.
Puede incluir varios puntos de contacto, como la exposición a la publicidad, la búsqueda en Google, la navegación por el pasillo, el uso del producto, las reclamaciones de garantía y el debate sobre el producto en las redes sociales. El impacto ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.