April 2024
Intermediate to advanced
200 pages
4h 46m
Spanish
Content preview from Marketing 6.0
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CAPÍTULO 10 Marketing del metaverso Experimentando con la participación de próxima generación
Numerosas marcas han adoptado el marketing dentro del metaverso, aprovechando las oportunidades únicas que ofrece para involucrar a los clientes en un espacio virtual tridimensional. Esta forma de marketing se percibe como un enfoque fresco que va más allá del marketing tradicional bidimensional en redes sociales y otras plataformas de contenido. Dentro de los mundos virtuales, las marcas pueden explorar esfuerzos creativos notablemente innovadores que de otra manera serían imposibles en espacios físicos, como organizar un concierto de solo diez minutos u ofrecer zapatillas personalizables al instante.
Además, el metaverso es una plataforma poderosa ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.