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Marketing Data Science: Modeling Techniques in Predictive Analytics with R and Python by Thomas W. Miller

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11. Utilizing Social Networks

Economics Teacher: “Bueller? Bueller? Bueller? Bueller?”

Simone Adamley: “He’s sick. My best friend’s sister’s boyfriend’s brother’s girlfriend heard from this guy who knows this kid who’s going with a girl who saw Ferris pass-out at 31 Flavors last night. I guess it’s pretty serious.”

—BEN STEIN AS ECONOMICS TEACHER AND KRISTY SWANSONAS SIMONE ADAMLEY IN Ferris Bueller’s Day Off (1986)

Part of my exercise regimen is to walk between five and six in the morning. Except for an old man I often see, I have the sidewalks to myself. As far as I can tell, he lives in a nearby park, or at least that is where he spends most of his time. When I pass him on the sidewalk, I wave, and he waves back. That is the extent of our ...

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