Book description
Masters of Design: Logos and Identity profiles twenty well known designers, who are recognized for the particular areas of design in which they’re profiled in the Masters series. The profiles are not only inspirational, but they provide real-world advice and support designers can use in their projects.
Through real world examples and illustrations, the authors present the work of the 20 legends focusing on the subject of identity and logos. This ranges from simple mark-making to full scale programs applied to multiple mediums. The book also includes a gallery of marks, sidebars on heroes and inspirations, and diagrams to explain concepts or processes. The designers included will have a wide age range, type of work, in-house agencies, small business, large firm, domestic and international designers.
Each profile is about 2,000 words and includes 10-15 projects with captions that detail the specifics. We include current projects as well as the projects that put these people on the map.
Table of contents
- Cover
- Title Page
- Contents
- Introduction
- Nomenclature
- Gottschalk + Ash International, Fritz Gottschalk
- Alexander Isley Inc., Alexander Isley
- Sterling Brands, Debbie Millman
- Estudio Mariscal, Javier Mariscal
- Chase Design Group, Margo Chase
- Crosby Associates, Bart Crosby
- Ph.D, Michael Hodgson
- Mucca Design, Matteo Bologna
- Felix Beltran & Asociados, Felix Beltran
- Liska + Associates, Steven Liska
- AdamsMorioka, Inc., Sean Adams
- Pentagram, Kit Hinrichs
- JohnsonBanks, Michael Johnson
- Modern Dog, Robynne Raye and Michael Strassburger
- C&G Partners, Steff Geissbuhler
- Frost Design, Vince Frost
- Imadesign Corp., Erken Kagarov
- Doyle Partners, Stephen Doyle
- Morla Design, Jennifer Morla
- Pentagram, Paula Scher and Michael Bierut
- Apeloig Design, Philippe Apeloig
- Number Seventeen, Emily Oberman and Bonnie Siegler
- Willoughby Design Group, Ann Willoughby
- ZetaLab, Lucio LuZo Lazzara
- StudioDavidHillman, David Hillman
- Concrete Design Communications, Diti Katona
- Logo Gallery
- Directory of Contributors
- Bibliography
- About the Author
- Copyright Page
Product information
- Title: Masters of Design: Logos & Identity
- Author(s):
- Release date: September 2008
- Publisher(s): Rockport Publishers
- ISBN: 9781616736088
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