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Sales Engagement
book

Sales Engagement

by Manny Medina, Max Altschuler, Mark Kosoglow
March 2019
Intermediate to advanced
240 pages
4h 31m
English
Wiley
Audiobook available
Content preview from Sales Engagement

Praise for Sales Engagement

“This book is packed with Next Gen strategies and tactics I was able to take back to my team and implement right away. Hearing not only from the Outreach team, but also their customers, was a terrific way of learning more about the value of Sales Engagement. As someone who trains hundreds of reps per year at a growth-oriented company, I highly recommend this book to sales reps, managers, and leaders looking to build the most efficient and effective sales processes.”

—Jake Reni, Enterprise Sales Manager and Headof Adobe Sales Academy at Adobe Inc.

“There are a lot of things I could say positively about the future of Sales Engagement. Prospecting into enterprise companies can be challenging, specifically reaching the decision-maker. With our Sales Engagement Platform underpinning our strategy, we have found that our connection rates are incredibly high—we talk to the decision-makers on average 12% of the time, with an overall connection rate of 22%. We are referred 5% of the time by those decision-makers when emailed. The Outreach team knows Sales Engagement better than anyone else in sales today.”

—Jennifer Brandenburg, Vice President of WorldwideInside Sales at GE Digital

“Ask anyone about what matters to me: they would agree that I care immensely about personalizing our business interactions for richer client engagement. Outreach is the only scalable solution I've found that allows companies of any size to initiate meaningful discussions without ...

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Publisher Resources

ISBN: 9781119584346Purchase book