OTHER TITLES IN OUR CONSUMER BEHAVIOR COLLECTION
Naresh Malhotra, Georgia Tech, Editor
- Fashion Marketing: Influencing Consumer Choice and Loyalty with Fashion Products by Caroline Le Bon
- Store Design and Visual Merchandising: Creating Store Space That Encourages Buying, Second Edition by Claus Ebster and Marion Garaus
- Consumer Experiences and Emotion Management by Avinash Kapoor
Announcing the Business Expert Press Digital Library
Concise e-books business students need for classroom and research
This book can also be purchased in an e-book collection by your library as
- a one-time purchase,
- that is owned forever,
- allows for simultaneous readers,
- has no restrictions on printing, and
- can be downloaded as PDFs from within the library community. ...