October 2010
Intermediate to advanced
406 pages
19h 54m
German
Content preview from Städtetourismus
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178
Benchmarkingorientiertes
Monitoring
von
Tourismusmarketingorganisationen
in
Großstädten
Stufe
1:
Eine
Ausflüglerbefragung
im
Rahmen
der
<fw!/-Studie
von
2001
identifizierte
zu-
nächst
die
wichtigsten
drei
für
das
Marketing
besonders
interessanten
Ausflüglergruppen
in
Hamburg:
Sightseeing-,
Shopping-
und
Veranstaltungsausflügler.
Stufe
2:
Diese
vertieft
das
in
Stufe
1
gewonnene
Wissen,
indem
speziell
Ausflügler
dieser
drei
Motivgruppen
nun
genauer
nach
ihrer
Herkunft,
ihren
Zielortpräferenzen,
Ausflugshäu-
figkeit
und
-dauer,
Informationsverhalten
sowie
den
Angebotsstärken
und
-schwächen
alter-
nativer
Städte
im
Vergleich
zu
Hamburg
befragt
werden.
Die
Befragung
von
insgesamt
1.200
Ausflüglern
begann
im
Dezember
2002
und
endete ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.