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Städtetourismus
book

Städtetourismus

by Silke Landgrebe, Peter Schnell
October 2010
Intermediate to advanced
406 pages
19h 54m
German
De Gruyter Oldenbourg
Content preview from Städtetourismus
208
Hotelbetreiber
-
Akquisition
als
Eckpfeiler
der
Hotelentwicklung
Doch
jedes
Hotel
sollte
angebotsseitig
zielgruppenspezifische
Schwerpunkte
setzen,
an
denen
sich
das
Konzept
und
damit
die
zielgerichtete
Betreibersuche
orientieren.
Kategorie
Die
Kategorisierung
des
Hotels
wird
anhand
der
vom
DEHOGA
(Deutscher
Hotel-
und
Gast-
stättenverband
e.V.,
Bonn)7
herausgegebenen
Hotelklassifizierung
vorgenommen.
Dabei
müssen
die
Beherbergungsbetriebe
bestimmte
Mindestkriterien
(z.B.
Zimmergröße,
Zimmer-
ausstattung,
Sanitärkomfort,
Zimmerservice,
Restaurant/Bar,
bargeldlose
Zahlung)
erfüllen
um,
in
Verbindung
mit
einer
Punktebewertung,
in
die
folgenden
fünf
Kategorien
eingestuft
zu
werden.
Abb.
3:
DEHOGA-Hotelklassifizierung ...
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Publisher Resources

ISBN: 9783486576771