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Städtetourismus
book

Städtetourismus

by Silke Landgrebe, Peter Schnell
October 2010
Intermediate to advanced
406 pages
19h 54m
German
De Gruyter Oldenbourg
Content preview from Städtetourismus
Kundenbindung
im
Städtetourismus
233
Qualitätsmanagement
kann
mithin
nicht
als
ein
einmaliger
Check,
wie
so
oft
etwa
im
Rahmen
einer
kostengünstigen
Diplomarbeit,
abgehakt
werden,
sondern
Qualitätsmanagement
ist
vielmehr
ein
auf
Dauer
angelegter
Prozess,
der
eine
permanente
Auseinandersetzung
aller
Leistungsträger
mit
den
sich
stets
wandelnden
Anforderungen
und
Bedürfnissen
der
Gäste
beinhaltet
und
eine
kontinuierliche
Optimierung
anstrebt.
Allerdings
erweist
sich
das
tatsächliche
Durchsetzen
von
Qualität
als
schwierig,
weil
sich
zum
Beispiel
-
anders
als
im
industriellen
und
gewerblichen
Bereich,
etwa
in
der
Automobil-
industrie
-
in
der
vielgliedrigen
Dienstleistungskette
Reise
eine
Fehlerquote
von
null
Prozent
kaum
erreichen
lässt, ...
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Publisher Resources

ISBN: 9783486576771